• about
  • Work
Colleen Keesey
  • about
  • Work

Unsugarcoated Snapple Facts

To launch Zero Sugar Snapple, we removed the sweetness from Snapple Facts, giving them a darker, brutally honest twist, then balanced it with a bold, flavor-driven design system.

CCO - Ryan Lehr CD-Brynn Good. CD-Shiran Teitelbaum CW-Brandon Zach Design: Des Hsu