TV
Skittles Chewies are Skittles without the shell. So bird-human-hybrids don't need their mom to regurgitate their Skittles anymore. This spot launched the new product globally.
ECD: Myra Nussbaum Copywriter: Mack Fitzgerald Director: Ulf Johansson
3 card Facebook & Instagram Carousels
These consecutive videos asked the viewer to tap their phone to take the shell off the Skittle.