Platform Launch - :06s

Consumers were opting for bottled water instead of Brita. But to us, the choice is “Clearly Brita.”

We launched this platform with a dozen succinct OLVs that embody this idea of clarity.

ECD: Justin Enderstein CDCW: Matt Portman AD: Gray Roach AD: Alanna Quinlan CW: Brandon Kim CW: Jess Farac